ABOUT LORENA

Lorena Castro has been in the hair business for seventeen years and counting, helping women feel gorgeous, confident and empowered with best-in-class balayage. 

As a child, Lorena spent hours in her neighbourhood salon watching hairdressers style her mother's hair, and fell in love with cutting and styling her own hair. Soon, family and friends came to her for hairstyling services, and she began working in a Barcelona salon while training to become a hairdresser.

After a decade of establishing herself in the Barcelona hair and beauty industry, Lorena moved to London to expand her reach and learn English. She worked in a salon on Regent Street, and within a year was behind the scenes of shows at London and Paris fashion weeks, where she has since been a fixture for the last eight years.

Since then, she has refined and perfected her balayage technique that keeps her roster of loyal clients coming back for more. Using only the highest quality products, she works with clients to craft low-maintenance, high-glamour looks that enhance their natural hair colour, adding complementary tones for depth and styling it to perfection with the utmost care and attention to detail. 

The result? Beautifully blended balayage that is tailored to your hair tone and type, expertly executed and designed to last up to six months.

Lorena is based at Live True salon in Vauxhall, but is available for home visits and on-set styling for fashion and editorial photoshoots. Whether you’re looking for a balayage refresh or something completely different that will turn heads, get in touch here.